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Why choose Hargreaves Lansdown?

Join over 876,000 clients who have chosen to invest with us

Putting our clients first

Hargreaves Lansdown was founded in Bristol in 1981. Today we’re proud to call ourselves the UK’s largest platform for private investors. Although our office has grown, our core principles are the same as they always were; we still aim to provide the best service, the best value and the best information around. Our clients are still at the heart of everything we do.

95% of our clients rated our service good, very good or excellent. (Source: HL Survey May 2016, 11,537 responses).


Reliable and secure

Our award-winning platform enables our clients to manage all of their investments under one roof. As an established FTSE 100 company, we are able to continually improve the security and quality of the platform.

We want to make your experience with Hargreaves Lansdown as good as it can be. This is why we're continually developing new features, apps and tools to help you make the most of your money.


First-class support

Whether you’re just starting out or you’ve been investing for years, we’re here to help. Our Bristol-based Helpdesk is full of friendly, knowledgeable people who can offer the support you need. On average, we answer calls in less than 22.6 seconds*. Why not give us a call to experience our service first-hand?

A world of choice

Our clients invest their money in different ways. They have different aims and needs. This is why we’ve worked hard towards offering the widest range of investments possible. With Hargreaves Lansdown, you can choose your own funds, investment trusts or ETFs. Pick your own shares, bonds or gilts. Or even select from our range of ready-made portfolios or in-house funds.


Value for money

Alongside a high-quality service, we’ve always sought to deliver the best prices to our clients. We aim to be both transparent and competitive wherever possible. You can view our charges at any time.

Due to our size, we’re also able to negotiate market-leading discounts, exclusively for our clients. Our Wealth 150+ list of our favourite funds is a good example of how we look to combine first-class performance potential with lower management charges.

Setting up the account was a breeze, and making deals is easy and straight forward. Thoroughly recommend Hargreaves Lansdown to anyone who wants to invest in shares and funds.

Experts in our field

We recognise the importance of high quality research. As a Hargreaves Lansdown client, you’ll have access to the latest insight, comment and analysis, directly from our experts.

Whether you’re looking for company news, help choosing funds or our thoughts on the latest pension changes, we’re likely to have it covered. Our clients benefit from a free subscription to our Investment Times magazine, as well as regular updates and communication via email.


Become a client today

Stocks & Shares ISA

Save tax efficiently in an ISA, with access when you need - choose from ready-made investments, do-it-yourself or get a little help from our experts.

Open an ISA

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Personal Pension (SIPP)

Make more of your pension with our low-cost, award-winning account, wide investment choice, and expert research.

Open a SIPP

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Junior ISA

Junior ISAs are a popular way for family and friends to invest in a child's future. Shelter up to £4,080 per child per tax year - free from UK income tax and capital gains tax.

Open a Junior ISA

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Fund & Share Account

Build your fund and share portfolio with our flexible investment account. Free fund dealing and online share dealing from £5.95 to £11.95 per trade.

Open an account

More on dealing accounts

*January - November 2016