Gold buyers are coming back. What happens next could decide the rally

Gold ingot against a gold coloured background.jpg

Article originally published by Business Insider. Hargreaves Lansdown is not responsible for its content or accuracy and may not share the author's views. News and research are not personal recommendations to deal. All investments can fall in value so you could get back less than you invest.

Gold investors are buying again after two months of outflows, adding fresh fuel to the rebound. European funds are leading the comeback, while North American demand remains relatively subdued. Saxo says a return of Western investors in force could be the real test for gold's rally.

Gold investors are buying again, potentially adding fresh fuel to the metal's rebound.

Global gold-backed exchange-traded funds pulled in $3 billion in July, snapping two straight months of outflows, according to the World Gold Council last week. Holdings rose by 23 metric tons to 4,068 tons.

"There are tentative signs that Western investment demand is beginning to recover," wrote Ole Hansen, head of commodity strategy at Saxo, in a Tuesday note.

Spot gold traded around $4,400 per troy ounce early Wednesday, up about 9% this month but 21% below its record high near $5,600 in late January. The metal is down 2% this year.

But the comeback has been uneven. Europe led in July, with gold ETFs attracting $2 billion, their second-strongest monthly inflow this year. North America recorded just $71 million of inflow.

That leaves a potentially important source of demand on the sidelines. The World Gold Council described North America's July flows as a "tentative recovery," with the region remaining the only one to post net ETF outflows.

Asian funds, meanwhile, bought $616 million of gold ETFs in July.

The investor comeback follows a sharp reversal in gold's fortunes earlier this year. After surging to record highs in January, the metal fell sharply as higher bond yields and a firmer dollar weighed on investment demand.

The selloff prompted Wall Street analysts to retreat from some of their most bullish price forecasts. But other sources of demand held up: central banks and Asian investors continued accumulating gold even as Western asset managers pulled back.

A stronger return by Western investors could add another pillar of demand to the market. North America, in particular, has room to catch up after its modest July inflows.

"The demand picture is broadening again," Hansen wrote.

Read the original article on Business Insider

This article was written by Huileng Tan from Business Insider and was legally licensed through the DiveMarketplace by Industry Dive. Please direct all licensing questions to legal@industrydive.com.

Weekly Newsletter
Sign up for Editor's choice. The week's top investment stories, free in your inbox every Saturday.