The UK's No.1 Investment and Savings Platform
Helping people save and invest for over 40 years
Below are extracts from the Boring Money Market Monitor Q1 2025 report and Compeer XO Quarterly Benchmarking Report Quarter 1 2025. These substantiate the claim of Hargreaves Lansdown being the UK’s no.1 savings and investment platform, when compared against platforms offering both savings and investments to private clients.
The Boring Money report shows Hargreaves Lansdown as the UK’s No.1 Direct to Client Platform for total number of clients and total assets under administration (AUA) as at quarter 1 2025.
In addition, the latest Compeer XO Quarterly Benchmarking Report Quarter 1 2025 shows Hargreaves Lansdown placed the most number of UK share trades and UK fund deals within the execution only peer group.
Hargreaves Lansdown has also recently been voted Best Customer Service, Best Investment Research, Best Investment Trusts, Best Buy Lifetime ISA, Junior ISA, ISA and Self-Invested Personal Pension (Boring Money Best Buys 2025).
The most clients
Number of direct platform clients as Q1 2025*
| Direct platform | Number of clients | Market share |
|---|---|---|
| Hargreaves Lansdown | 1,975,000 | 16.4% |
| Freetrade | XXXXXX | XXXXXX |
| Vanguard | XXXXXX | XXXXXX |
| Fidelity | XXXXXX | XXXXXX |
| Interactive Investor | XXXXXX | XXXXXX |
Source: Boring Money Market Monitor Q1 2025
*Only data for HL shown. Full report can be purchased at www.boringmoney.co.uk.
Looking after the most amount of money
Value of assets under administration and market share as at Q1 2025*
| Direct platform | Assets under administration | Market share |
|---|---|---|
| Hargreaves Lansdown | £163.0bn | 34.60% |
| Interactive Investor | XXXXXX | XXXXXX |
| Fidelity | XXXXXX | XXXXXX |
| AJ Bell | XXXXXX | XXXXXX |
| Vanguard | XXXXXX | XXXXXX |
Source: Boring Money Market Monitor Q1 2025
*Only data for HL shown. Full report can be purchased at www.boringmoney.co.uk.
Placing the most UK equity trades (shares, fixed interest and gilts)
| 2022 Q3 | 2022 Q4 | 2023 Q1 | 2023 Q2 | 2023 Q3 | 2023 Q4 | 2024 Q1 | 2024 Q2 | 2024 Q3 | 2024 Q4 | 2025 Q1 | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Rank | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
Source: Compeer XO Quarterly Benchmarking Report Quarter 1 2025
Placing the most fund deals
| 2022 Q3 | 2022 Q4 | 2023 Q1 | 2023 Q2 | 2023 Q3 | 2023 Q4 | 2024 Q1 | 2024 Q2 | 2024 Q3 | 2024 Q4 | 2025 Q1 | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Rank | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | 1 |
Source: Compeer XO Quarterly Benchmarking Report Quarter 1 2025