Direct Digital Holdings Inc (DRCT) USD0.001 A
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Business summary
Direct Digital Holdings, Inc. is a holding company. The Company provides end-to-end, full-service programmatic advertising platform primarily focused on providing advertising technology, data-driven campaign optimization and other solutions to underserved and less efficient markets on both the buy-and sell-side of the digital advertising ecosystem. The Company through its subsidiary, Colossus Media operates its sell-side programmatic platform operating under the trademarked banner of Colossus SSP. Huddled Masses is the platform for the buy-side of the Company’s business. The Company serves industries, such as travel, healthcare, education, financial services and consumer products and other. Its platform enables small- and mid-sized clients to purchase programmatic technology to engage their potential customers more directly, on a one-on-one basis, in any local market, with specificity to media device.
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General stock information
- Short code:
- DRCT
- ISIN:
- US25461T1051
- Market cap:
- $35.58 million
- Shares in issue:
- 14.35 million
- Sector:
- Advertising
- Exchange:
- NASDAQ
- Country:
- United States
- Currency:
- US dollar
- Indices:
- n/a
Key personnel
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