What price will I pay at launch for an IPO or bond?
Bonds are normally launched at a fixed price of £1 per bond, therefore investors know the price prior to their investment.
Share IPOs can be at a fixed price. Alternatively the company will provide an indicative price range for the shares, e.g. £2.00 to £2.20. The precise price won't be fixed until applications have closed and may depend on demand for the shares. Once the shares are listed on the open market, the share price will rise and fall as with all other shares.