Share your thoughts on our News & Insights section. Complete our survey to help us improve.

Will the government change ISAs? – What you need to know

With the government announcing an ISA consultation, we look at what could be up for discussion and what it could mean for savers and investors.
Big Ben and Westminster Bridge in London at sunrise

Important information - This article isn’t personal advice. If you’re not sure whether an investment is right for you please seek advice. If you choose to invest the value of your investment will rise and fall, so you could get back less than you put in.

An ISA consultation is looming, and all eyes are on what might be up for discussion.

That’s because this week news broke that the Treasury is holding meetings with the financial services industry, including HL, to discuss ISAs and how to boost investing more broadly.

The consultation is an opportunity to build on what’s already an overwhelmingly popular product. Some 12.4 million adult ISAs were paid into in 2022/23, and they form an important part of millions of people’s financial plans.

A consultation and subsequent changes could help improve them further, but the approach needs to be right.

This article isn’t personal advice. If you're not sure if a course of action is right for you, ask for financial advice. Remember, unlike cash, all investments can rise and fall in value, so you could get back less than you invest. ISA and tax rules can change, and benefits depend on your circumstances.

What we’d like to see in the ISA consultation

Simplicity and boosting the UK’s investing culture

Any change to the ISA framework needs to boost simplicity rather than cutting allowances or introducing complexity. It also needs to encourage more investment, rather than shut down choice.

Boosting the UK’s retail investment culture is vital, because it’s key to helping people build financial resilience – people can find financial freedom faster by investing over the medium and longer term rather than holding everything in cash

There’s clearly work to do in this area.

The HL Savings & Resilience Barometer shows there are 12.1 million households that aren’t in arrears and have enough savings, so could build for the future – but less than half (47%) of them invest.

However, not everyone feels confident to save and invest at the moment, and removing choice from the ISA framework won’t drive those people to invest.

The advice and guidance barrier

The game changer will be improving the support we can give people, to help them choose investment through work on the barrier between advice and guidance.

This would help businesses offer their clients more targeted support, and show them the options that can work for people like them.

Rethinking how to talk about risk

Some of those who are holding back will be concerned about the risks associated with investing. More work on how we talk about risk could make a big difference.

Last year HL conducted trials of alternative risk warnings in collaboration with the University of Nottingham and the University of Warwick. This work showed more balanced risk warnings, which highlight the higher returns that can be achieved over time from mainstream investing, increased the likelihood of people investing.

What should savers and investors do?

Over the next few months, both ahead of the consultation, and while it continues, there’s likely to be an awful lot of debate about the future of the ISA.

If you want to make sure you don’t miss out on any changes and what they mean for your money, sign up to our weekly Editor’s Choice email – we’ll send you our top stories from the week every Saturday morning.

It might also make sense to take advantage of your allowances while you know where you stand.

However, it’s key not to let this throw you off track.

Your aim should be to use the right combination of savings and investments for your circumstances, so whatever happens over the coming months, you have already done what’s right for you.

Make the most of our lowest ever account charge

Open a new HL Stocks and Shares ISA today and enjoy 40% off your account charge.

  • Open your ISA and add at least £10,000 (including cash and/or transfers) by 30 June 2025.

  • The 40% discount applies between 1 July and 31 December 2025.

  • If you're transferring, your reduced charge will start once your transfer completes, and continue until 31 December 2025.

Need more time to apply to transfer? Contact our Helpdesk.

Important – this offer reduces the HL account charge. Our standard account charge is no more than 0.45% a year. Other investment charges may still apply. Buying and selling funds is free. Share and ETF dealing charges apply. See the full ISA offer terms.

Latest from Personal finance
Personal Finance Newsletter
Sign up for Monday Money Matters. Get the top stories from HL, including top tax-saving tips and the latest on pensions, savings, annuities and the housing market.
Written by
Sarah Coles
Sarah Coles
Head of Personal Finance

Sarah provides insight and analysis to the media on topics such as savings and financial planning, and co-presents HL's ‘Switch Your Money On' podcast.

Our content review process
The aim of Hargreaves Lansdown's financial content review process is to ensure accuracy, clarity, and comprehensiveness of all published materials
Article history
Published: 16th May 2025