LiveWire Group, Inc. is an all-electric motorcycle brand with a focus on pioneering the growing two-wheel electric motorcycle space. The Company's segments include Electric Motorcycles and STACYC. The Electric Motorcycles segment consists of business activities related to the design and sales of electric motorcycles and also sells electric motorcycle parts, accessories, and apparel. Its electric motorcycles are sold wholesale to a network of independent dealers and retailers, at retail through the Company-owned dealership, and through online sales. The Electric Motorcycles segment sells electric-powered motorcycles under the LiveWire brand. The STACYC segment's products are sold wholesale to independent dealers and independent distributors, as well as direct to consumers online. STACYC sells electric balance bikes under the STACYC brand. The Company is also focused on electric dirt bike.
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Company Information
About this company
Key people
Jonathan R. Root
Chairman of the Board
Kjell Gruner
Independent Director
Karim Donnez
Chief Executive Officer
Allen Gerrard
General Counsel, Board Secretary
Jon Bekefy
Head of Global Sales and Marketing
Ryan Ragland
Head of Product Development and Design
Glen Koval
Director
Bryan Niketh
Director
Matt Ryan
Director
William L. Cornog
Independent Director
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Key facts
- Shares in issue206.42m
- EPICLVWR
- ISINUS53838J1051
- LocationUnited States
- SectorConsumer Cyclical
- IndustryAuto & Truck Parts
- Market cap$318.39m
- Employees151
- ExchangeNew York Stock Exchange
- Index
- Website
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