Welcome to HL's reimagined News, Insights and Research experience. Find out more

Share research

Ocado - retail revenue rises on higher prices

Ocado Retail, the joint venture with Marks & Spencer, saw revenue rise 3.4% in the first quarter to £583.7m.

No recommendation - No news or research item is a personal recommendation to deal. All investments can fall as well as rise in value so you could get back less than you invest.

Prices delayed by at least 15 minutes

This article is more than 1 year old

It was correct at the time of publishing. Our views and any references to tax, investment, and pension rules may have changed since then.

Ocado Retail, the joint venture with Marks & Spencer, saw revenue rise 3.4% in the first quarter to £583.7m. The increase reflects a 7.5% drop in the number of items per basket, offset by an 8.3% increase in average prices. This meant average basket value was flat at £124.

There was a 13.8% increase in active customers, to 951,000, reflecting new customer growth and more customers shopping with Ocado for longer.

The group said it was offering more M&S products and acknowledged the current trading environment was "challenging". Guidance remains unchanged, including mid-single digit revenue growth for the year.

Ocado shares rose 2.2% following the announcement.

View the latest Ocado share price and how to deal

Our view

Ocado's Retail business - half owned by M&S - is doing what it can in difficult circumstances.

Ocado Retail is the business behind the delivery vans you'll see on roads nationwide. Grocery inflation is rife, and customers are tightening their belts. Ocado isn't a discount name, making it tough to compete in the current environment. The group's still able to attract new customers, but volumes are falling. That partly reflects the unwinding of big-basket shopping during the pandemic, but also speaks to changing product preferences during the cost-of-living crisis.

While things in this department remain challenging, it's important not to lose sight of the more important area of the business where the investment case is concerned.

Ocado's future growth is in fact focused away from Retail. It's all about Solutions. Ocado Solutions charges third party retailers to use Ocado's robotic systems. Hundreds of thousands of orders are processed each week, with the help of automated 'bots' scurrying around the trademarked grid systems.

There has been increasing demand for the kind of technology Ocado specialises in, allowing it to bring new partners on board. But the weakening economic outlook poses challenges. It puts pressure on existing and potential partners to cut unnecessary spend, and we're starting to see the online boom slow. However, running operations through Customer Fulfilment Centres (CFCs) brings a host of cost savings and efficiency benefits which could offer a competitive advantage for those who can afford it. Ocado's product is market leading. The question is one of demand.

Ocado is stumping up hundreds of millions to fund CFCs. This has led to significant fundraising from shareholders. While Ocado says it believes it won't need further external funding - we aren't convinced that's the case. Medium-term plans for free cash flow generation from existing CFCs seem ambitious to us, and we can't rule out Ocado burning through its available liquidity faster than planned.

We should be clear - Ocado has an amazing product. It's the only global provider of an end-to-end, online grocery platform. That's an enviable position. As the group builds scale and partnerships mature, profits and free cash should flow. We just aren't convinced this will happen in the projected timeframe, which could result in knocks to the valuation.

Ocado key facts

All ratios are sourced from Refinitiv. Please remember yields are variable and not a reliable indicator of future income. Keep in mind key figures shouldn't be looked at on their own - it's important to understand the big picture.

This article is original Hargreaves Lansdown content, published by Hargreaves Lansdown. It was correct as at the date of publication, and our views may have changed since then. Unless otherwise stated estimates, including prospective yields, are a consensus of analyst forecasts provided by Refinitiv. These estimates are not a reliable indicator of future performance. Yields are variable and not guaranteed. Investments rise and fall in value so investors could make a loss.

This article is not advice or a recommendation to buy, sell or hold any investment. No view is given on the present or future value or price of any investment, and investors should form their own view on any proposed investment. This article has not been prepared in accordance with legal requirements designed to promote the independence of investment research and is considered a marketing communication. Non-independent research is not subject to FCA rules prohibiting dealing ahead of research, however HL has put controls in place (including dealing restrictions, physical and information barriers) to manage potential conflicts of interest presented by such dealing. Please see our full non-independent research disclosure for more information.

Latest from Share research
Weekly newsletter
Sign up for editors choice. The week's top investment stories, free in your inbox every Saturday.
Written by
Sophie Lund-Yates
Sophie Lund-Yates
Lead Equity Analyst

Sophie is a lead on our Equity Research team, providing research and regular articles on a selection of individual companies and wider sectors. Sophie's specialities are Retail, Fast Moving Consumer Goods (FMCG), Aerospace & Defence as well as a few of the big tech names including Facebook and Apple.

Our content review process
The aim of Hargreaves Lansdown's financial content review process is to ensure accuracy, clarity, and comprehensiveness of all published materials
Article history
Published: 28th March 2023