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M&G (Q1 Trading Update): no surprises

Net flows swung positive for M&G, with assets under management remaining flat and management reiterating a confident outlook.
M&G - net inflows to Asset Management and Wealth over Q1

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Prices delayed by at least 15 minutes

In a first-quarter trading update, M&G reported £371bn in assets under management, broadly flat from the start of the quarter and up 10% year-over-year.

Performance was driven by £0.6bn of net inflows from open business, with £0.7bn into Asset Management offsetting a £0.1bn outflow for the Life business.

The group remains confident it can deliver “continued growth this year”.

The shares were broadly flat in early trading.

Our view

M&G has had a decent start to the year. Net flows into the parts of the business open to new investment have continued the positive trend seen in the back half of 2025, and several new product launches should act as catalysts as we move through the year.

There are two arms to the business: an asset manager with around £370bn of assets under management and a life insurance division that houses both annuities and some more specialist products. These funds blend traditional investments with insurance business. There are several benefits to this complex structure, but the downside is that it’s tricky for retail investors to understand, and that can weigh on demand.

A chunk of the Insurance business is managed by the asset management arm, and so the circle completes. Asset Management is seeing good inflows from institutional and retail clients, a trend that needs to continue if M&G wants to achieve its ambitious targets. Insurance products remain in gradual decline overall - though newer offerings like PruFund are starting to show improvements.

To help stem the run-off from its book of existing business, M&G is back in the bulk annuity market after stepping away in 2016. Current deals are at much smaller volumes compared to some of the leading players, but M&G can’t go headfirst as the capital required to back these deals is needed to support other endeavours, namely capital generation targets and a growing dividend program.

Rather than chase volume, M&G is trying some novel deal structures, and early commentary suggests things are going well, having recently completed its first transaction. We’ll be watching to see if they can innovate their way to snapping up business in the competitive market.

The revamped M&G Wealth platform looks to offer advisers an all-in-one platform, funnelling assets from customers into M&G or with-profits products. Progress is good, and if it continues, with-profits solutions will be more accessible, helping flow growth for years to come.

Capital levels look good, and there are targets in place to reduce relative debt levels and cut costs. Simplification has been a key driver of profit growth, and there’s still more to be squeezed. All of this leaves us relatively confident that the 7.0% forward yield is achievable – though not guaranteed.

M&G is making progress across several key areas, and, as an income name, the yield looks attractive. Medium-term guidance points to a material improvement in performance, achievable on current trends, but adds a layer of execution risk to be mindful of.

Environmental, social and governance risk

The financials sector is medium-risk in terms of ESG. Product governance is the largest risk for most companies, especially those in the US and Europe with enhanced regulatory scrutiny. Data privacy and security are also increasingly important risks for banks and diversified financial firms. Business ethics, ESG integration and labour relations also contribute to the industry’s ESG risk profile.

According to Sustainalytics, M&G’s overall management of material ESG issues is strong.

Executive compensation is tied to ESG performance targets, and M&G has assigned responsibility for overseeing ESG issues to the board. The responsible investment policy in place includes commitments to engage with investees on ESG issues. There’s a strong whistleblower programme and above average management of data privacy and cybersecurity risks.

M&G key facts

All ratios are sourced from LSEG Datastream, based on previous day’s closing values. Please remember yields are variable and not a reliable indicator of future income. Keep in mind key figures shouldn’t be looked at on their own – it’s important to understand the big picture.

This article is original Hargreaves Lansdown content, published by Hargreaves Lansdown. It was correct as at the date of publication, and our views may have changed since then. Unless otherwise stated estimates, including prospective yields, are a consensus of analyst forecasts provided by LSEG. These estimates are not a reliable indicator of future performance. Yields are variable and not guaranteed. Investments rise and fall in value so investors could make a loss.

This article is not advice or a recommendation to buy, sell or hold any investment. No view is given on the present or future value or price of any investment, and investors should form their own view on any proposed investment.

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Written by
Matt-Britzman
Matt Britzman
Senior Equity Analyst

Matt is a Senior Equity Analyst on the share research team, providing up-to-date research and analysis on individual companies and wider sectors. He is a CFA Charterholder and also holds the Investment Management Certificate.

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Article history
Published: 7th May 2026