Share research

easyJet (Announcement): Apollo enters the bidding war

Following a string of offer proposals from Castlelake, a new bidder has entered the race to acquire easyJet.
easyJet share research

No recommendation - No news or research item is a personal recommendation to deal. All investments can fall as well as rise in value so you could get back less than you invest.

Prices delayed by at least 15 minutes

easyJet has received a takeover proposal from asset management firm, Apollo. The two parties have reached an agreement in principle on the key terms of a cash offer of £7.15 per share, valuing the airline at around £5.7bn.

Apollo has until 7 August to announce a firm intention to make an offer.

easyJet views Apollo’s proposal as superior to prior terms from fellow private investment firm, Castlelake.

The shares rose 13.7% in early trading.

Our view

A new bidder has entered the race to acquire easyJet, pushing the shares to within 7% of the possible deal price. But it’s not cleared for landing yet. Apollo has until 7 August to decide whether to make a firm offer, and in the meantime, the previous suitor Castlelake could still come back to the table with improved terms.

Back to everyday business, easyJet’s been doing most things right of late. The no-frills airline is upgrading its fleet to newer, more efficient planes, stimulating demand, and setting up new strategic hubs in popular locations like Milan and Rome. On average, more of its available seats have been getting filled, as well.

Selling extras to existing passengers is also a key part of the game plan. So-called ancillary revenues are things like extra baggage, legroom and food. This is a highly lucrative area, and recent growth has been impressive.

The package holiday arm continues to deliver strong growth. Revenue has been growing at high double-digit rates and pre-tax profits have hit targets ahead of schedule, accounting for more than a third of the group’s total last year. Given that the addressable market for package holidays is huge, there’s a big growth opportunity ahead for this segment if it can keep nailing delivery.

Then there’s the big issue – fuel. easyJet operates with single-digit margins and historically spends around 25% of its revenue on fuel. That makes it one of the European airlines more sensitive to fuel price fluctuations, and elevated fuel prices have taken a big toll on both costs and demand. That’s led easyJet to reduce some flight frequencies and raise minimum ticket prices, so the near-term profit outlook remains challenging.

This comes at an inconvenient time. easyJet is in the middle of upgrading its fleet – an expensive endeavour. Granted, the balance sheet is currently one of the strongest in the sector. But with free cash flows now forecast to turn negative for the next few years, debts look set to stack up. Although this is manageable, it means dividends and share buybacks will likely take a hit.

If a takeover deal goes through, easyJet shareholders could be rewarded with some modest upside. A better bid could still emerge, but holding out for more carries some risk. In the meantime, the benefits of easyJet’s strong operational performance remain overshadowed by higher fuel prices and a tougher macroeconomic backdrop.

Environmental, social and governance (ESG) risk

The transport industry is medium risk in terms of ESG, with European firms managing them better than others. Carbon emissions, product governance, and quality & safety are the biggest risk drivers. Other key areas are emissions, effluents & waste, labour relations, and employee health & safety.

According to Sustainalytics, easyJet’s management of ESG risk is strong.

Its policy addressing environmental issues is very strong and executive remuneration is explicitly linked to sustainability performance targets. An adequate whistleblower policy is also in place. However, easyJet’s overall ESG reporting falls short of best practice.

easyJet key facts

All ratios are sourced from LSEG Datastream, based on previous day’s closing values. Please remember yields are variable and not a reliable indicator of future income. Keep in mind key figures shouldn’t be looked at on their own – it’s important to understand the big picture.

This article is original Hargreaves Lansdown content, published by Hargreaves Lansdown. It was correct as at the date of publication, and our views may have changed since then. Unless otherwise stated estimates, including prospective yields, are a consensus of analyst forecasts provided by LSEG. These estimates are not a reliable indicator of future performance. Yields are variable and not guaranteed. Investments rise and fall in value so investors could make a loss.

This article is not advice or a recommendation to buy, sell or hold any investment. No view is given on the present or future value or price of any investment, and investors should form their own view on any proposed investment.

Latest from Share research
Weekly Newsletter
Sign up for Share insight. Get our Share research team’s key takeaways from the week’s news and articles direct to your inbox every Friday.
Written by
Aarin Chiekrie
Aarin Chiekrie
Equity Analyst

Aarin is a member of the Equity Research team and a CFA Charterholder. Alongside our other analysts, he provides regular research and analysis on individual companies and wider sectors. Having a keen interest in global economics, he knows how macro-events can impact individual companies.

Our content review process
The aim of Hargreaves Lansdown's financial content review process is to ensure accuracy, clarity, and comprehensiveness of all published materials
Article history
Published: 10th July 2026