For investors looking to get an early start on their tax-free allowances this April, it’s been hard to ignore the impact of Trump’s ‘Liberation Day’ tariffs.
Since 2 April, it’s been a wild ride for markets. Some have seen it as an opportunity and others as a reminder that time in the market is greater than trying to time the market.
While markets have broadly recovered since, there are still a lot of unanswered questions remaining.
Will Trump loosen his tariff policy? Could we go into a recession? What’s next for the US stock market?
Despite this market uncertainty, it hasn’t deterred HL’s ISA millionaires. Just under a third topped up or opened an ISA in the first two weeks of the 2025/26 tax year – showing time in the market is what matters.
With this mix of caution and optimism, let’s take a look at which shares HL’s Stocks and Shares ISA clients have been investing in?
This article isn’t personal advice. If you’re not sure an investment is right for you, seek advice. Investments will rise and fall in value, so you could get back less than you invest. Past performance isn’t a guide to the future.
If you’re living with an addiction, like gambling, we understand the impact it can have on your finances and wellbeing. If you feel it might be affecting your ability to manage your HL account independently, we can help. There are also a number of organisations who can help here.
Which shares did HL Stocks and Shares ISA investors buy most of in April 2025?
The list below shows the most bought shares on the FTSE 350 and S&P 500 by number of trades (minus any sales) by HL’s investors in April 2025.
Most bought shares in the HL Stocks and Shares ISA in April 2025 |
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Investing in an individual company isn’t right for everyone because if that company fails, you could lose your whole investment. If you cannot afford this, investing in a single company might not be right for you. You should make sure you understand the companies you’re investing in and their specific risks. You should also make sure any shares you own are part of a diversified portfolio.
This article has been written independently of our investment research team to offer some inspiration.
If you’re looking for analysis on more than 110 UK and overseas stocks from our expert analysts, sign up for our share research updates.
If you’re looking for share ideas for your Stocks and Shares ISA this tax year, or the next, here are the shares our analysts are watching in 2025.
How to add more diversification to your portfolio
Collective investments like funds can be a great way to diversify your portfolio.
If you’re looking for fund inspiration from our fund research team on where to invest, you can use our Wealth Shortlist.
It’s designed to help investors build and maintain a well-balanced and diversified portfolio. We’ve put funds under the microscope to make sure the list only contains the funds that our in-depth analysis shows have the greatest long-term performance potential.
Leave the day-to-day investment decisions to the experts
If you don't feel comfortable building and maintaining a portfolio, take a look at our ready-made portfolios. These portfolio funds let you choose how to balance risk and potential returns.
All you’ll need to do is review your choice regularly to make sure it still meets your needs and objectives.
You can invest without having to worry about UK income and capital gains tax with our most popular account, the HL Stocks and Shares ISA.
Open or top up an ISA from as little as £25 a month or a £100 lump sum.
Before you apply, make sure you’re happy with our terms and conditions (including Tariff of Charges) and key features. Then all you need is your debit card and National Insurance number to hand.
Plus, if you open an account and add at least £10,000 (including cash and/or transfers) before 30 June 2025, you can enjoy our lowest ever account charge, with 40% off for up to six months. Full terms, and other charges may, apply.
ISA and tax benefits depend on personal circumstances and rules can change.